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Meet the Author: In conversation with Zana Goic Petricevic

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17 Feb 2026   |   12:00 – 12:00

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Meet the Author:

In conversation with Zana Goic Petricevic

Location: Online (via Zoom)

Open to all. No pre-reading required.

Have you ever settled for safety over impact? For comfort over reaching your full potential? Leading ‘on the edge’ could turn your ordinary into extraordinary.

This month, Belinda is joined by Zana Goic Petricevic, author of Leading on the Edge: The Bold Art of Being More Irrational and Less Mediocre. On a mission to empower leaders to push the boundaries of what’s possible and create meaningful change, Zana helps leaders to embrace change and move forward confidently.

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Leading on the Edge is a call to your soul. It challenges you to ask a most fundamental question, one that has guided me most of my life, "What must I be about in this life, to live the life I came here to live, and not someone else's life?"

This book is about saying yes to how life wants to live you. It is about the boldness, courage and audacity required to live and lead at the edge of this most fundamental question.

– Bob Anderson, Founder Leadership Circle, Co-Author Mastering Leadership and Scaling Leadership

What’s holding you back?

Zana reveals the internal and external forces that are keeping you stuck in comfort rather than growth.

Why not you? Why not now?

Learn how to act before you’re ready, take meaningful risks, and turn uncertainty into bold action.

Turn ideas into action

  • Identify what you care about and take steps to achieve it

  • Confront the limitations you place on yourself

  • Trust your gut, face challenges head-on, and call yourself to action

Q&A

Bring your questions along for Zana to answer live.

About the book

Leading On The Edge Book Cover

In a world defined by complexity, systems and unwritten rules that no longer serve us are often normalised rather than questioned. What society truly needs are the brilliantly irrational ideas that challenge convention, push us beyond comfort, and invite us to take bold risks in pursuit of the extraordinary. Yet fear, uncertainty, and a perceived lack of agency frequently hold leaders back, reinforcing a culture of mediocrity.

Leading on the Edge, the new book by leadership transformation expert Zana Goic Petricevic, challenges this mindset and empowers readers to break free from limiting beliefs. Anchored by the rallying cry, “Why not you? Why not now?”, the book reframes boldness and leadership as accessible to all, urging readers to confront self-imposed limitations and act before they feel ready.

Structured across three parts - World on the Edge, Leadership on the Edge, and Daring on the Edge - the book guides readers from understanding today’s leadership context to embracing inner transformation and translating ideas into action. With reflective “Mirror Moments” and practical “Activation Zones,” Leading on the Edge bridges inspiration and impact, offering a powerful call for leaders to defy the status quo and lead with courage in an ever-changing world.

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Zana Goic Petricevic

Bold Leadership Coach
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Belinda O'Neill MIoL

Event Host
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Lydia Maley, MIoL

Event Support

Author of Leading on the Edge

Zana Goic Petricevic is a leadership transformation expert, bold leadership coach for C-suite leaders, professional speaker, and best-selling author of Bold Reinvented: Next Level Leading with Courage, Consciousness and Conviction and Leading on the Edge: The Bold Art of Being More Irrational and Less Mediocre. She helps organisations and executives embrace change, adopt bold mindsets, and take decisive risks to thrive in complexity.

Zana’s mission is to empower leaders to lead on the edge — pushing the boundaries of what’s possible, rejecting mediocrity, and creating impactful change. She is the founder of Bold Leadership Culture, a boutique leadership development consultancy based in Croatia and the UK with a global presence across the EU, USA, and APAC, and has coached and trained hundreds of leaders, partnering with global organisations across diverse industries.

Hosted by award-winning best-selling author, speaker, event facilitator, podcaster, content creator, educator and the founder of Be Inspired To Be®, Belinda O’Neill. Belinda is a vibrant member of our community and the much-loved host of our monthly webinar series, Meet The Author.

Event Coordinator

Specialising in membership and corporate fundraising events within the not-for-profit sector, Lydia is committed to creating engaging, inclusive experiences that deliver impactful learning for leadership communities.

#1 Zana

Zana Goic Petricevic

Bold Leadership Coach

Author of Leading on the Edge

Zana Goic Petricevic is a leadership transformation expert, bold leadership coach for C-suite leaders, professional speaker, and best-selling author of Bold Reinvented: Next Level Leading with Courage, Consciousness and Conviction and Leading on the Edge: The Bold Art of Being More Irrational and Less Mediocre. She helps organisations and executives embrace change, adopt bold mindsets, and take decisive risks to thrive in complexity.

Zana’s mission is to empower leaders to lead on the edge — pushing the boundaries of what’s possible, rejecting mediocrity, and creating impactful change. She is the founder of Bold Leadership Culture, a boutique leadership development consultancy based in Croatia and the UK with a global presence across the EU, USA, and APAC, and has coached and trained hundreds of leaders, partnering with global organisations across diverse industries.

Belinda 1840X920px Sq

Belinda O'Neill MIoL

Event Host

Hosted by award-winning best-selling author, speaker, event facilitator, podcaster, content creator, educator and the founder of Be Inspired To Be®, Belinda O’Neill. Belinda is a vibrant member of our community and the much-loved host of our monthly webinar series, Meet The Author.

Lydia Headshot

Lydia Maley, MIoL

Event Support

Event Coordinator

Specialising in membership and corporate fundraising events within the not-for-profit sector, Lydia is committed to creating engaging, inclusive experiences that deliver impactful learning for leadership communities.

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